Client
Braden Sultana
Services
Branding, Merch, Packaging
Braden Sultana is an individual music artist producing a wide range of music styles including rap, punk, rock, and metal.
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The project aims to capture the essence of the album through a unique and bold concept with a custom vinyl design and industrial styled graphics, reflecting on the albums range of music styles that best describe the artist himself.
A transparent marbeled effect was chosen for the vinyl to contrast with the competitors as well as to create a unique piece with the minimal, modern design of the rest of the brand.
The colour palette is free flowing and adaptable according to the type of communications, advertising, promotions and merch they would be creating in the future. The colours most of the time revolve around fun, bold, and fresh colours varying from neons to soft pastels with a contrasting sleek black.
